Transcenda
Year
2026
Location
Detroit, United States
Services
About
Transcenda is a global strategy, design and engineering firm built for the AI inflection point. With more than 300 engineers, designers and strategists across six global locations, the company helps complex organizations align product direction, technical architecture and delivery around what comes next. Its work spans AI transformation, product strategy, experience design, software engineering and platform modernization across industries including healthcare, connected products, logistics, fintech, education and mobility.
Website
Transcenda
Process
This was not our first Transcenda website. After supporting the company over several years and delivering an earlier redesign, we returned to rethink the experience again as the business entered a new strategic chapter. The long-term relationship gave us the context to move beyond surface-level execution and contribute as an embedded website partner.
We joined strategic discussions with Transcenda’s team to understand the new positioning and translate it into a clear digital structure. The central challenge was to present strategy, design and engineering as one connected offer while giving the company’s AI perspective a prominent role. We refined the sitemap, content hierarchy and user journeys across services, industries, work, insights, company pages and conversion paths.
From there, we developed the UX and visual system for a large, content-rich B2B website. The design balances a confident editorial direction with the clarity required by enterprise buyers, using strong typography, structured storytelling, case-study proof and controlled motion to make a complex offer easier to understand.
We then built the complete responsive website in Webflow using reusable components and scalable CMS architecture. Dynamic structures support case studies, insights, services, industries and other repeatable content, while custom interactions and third-party integrations, including HubSpot forms, connect the editorial experience with real marketing workflows.
The launch included a detailed SEO migration and quality assurance process. We reviewed URL changes, redirects, metadata, heading structure, CMS SEO fields, internal links and indexation requirements, then tested the website across breakpoints, browsers and real content scenarios before release.
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Results
The result is a scalable Webflow platform that reflects Transcenda’s new position as a strategy, design and engineering partner for the AI era. The website gives enterprise buyers a clearer path through a broad service offering, connects thought leadership with commercial pages and gives the internal team a flexible CMS foundation for continued growth. Together with the earlier Transcenda project in our portfolio, the redesign also demonstrates a long-term partnership built through continuous strategic, creative and technical collaboration.
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